One of the largest strategic marketing communications agencies in Greater Washington, D.C. based on annualized billings, ROI and bullz-i (www.bullz-i.net), our full-service, online direct marketing division, offer every integrated marketing, media and PR service that companies and organizations need to succeed.

OFFLINE MARKETING SERVICES

Quantitative and qualitative market research and analysis

Account planning, the strategic process through which the client and the agency bring the target customer's rational (needs) and emotional (wants) drives into the broader marketing process

Strategic marketing program development,including identifying objectives and strategies; defining and developing strategic brand positioning; developing detailed tactical blueprints and battle plans; developing partnership opportunities and developing reliable program budgets and resource requirements

Creative concept, development and production in print, radio, TV, collateral, dm and all other traditional media.

Comprehensive media planning, negotiating and program stewardship

Marketing and promotional events planning, implementation and management

Telemarketing, including complete call center solutions

Partnership and affinity marketing programs

Sales training

Visual merchandising and point-of-sale programs

PR, including media relations, media tours, preparation of press materials and releases, development of/writing for feature placements and media advance work

Industry analyst relations (Gartner Group, META Group, Hurwitz Consulting, Forrester Research, International Data Corporation, and others)