Project: "NMFC" Advertising Campaign
Description: NMFTA serves trucking and rail carriers and shippers in the U.S., Canada and Mexico in the process of determining how to price their shipments. Dry stuff, but critical to the ebb and flow of profitable commerce along our road -- and railways. NMFTA recently took back sale of its all-encompassing Classification from a vendor, and announced the fact -- and the concomitant savings -- in a series of trade pub ads.
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