Successful Economic Development Starts With the Right Connections.

CRC Connects Communities and Retail For Mutual Success

If community economic development, marketing and PR were easy, anyone could do it. Anyone can't. That's why there's CRC.

The current economic climate makes it increasingly complex and challenging for communities and retailers alike to explore, initiate and structure relationships yielding the revenue success and growth both require. In particular, smaller communities competing for economic development opportunities face an aggressively competitive environment. To positively differentiate themselves from the others -- and to win -- they require a broad spectrum of expert leadership and resources.

Community Retail Catalysts -- CRC -- was created by professionals in the field to lead the way to measurably successful, community-retail relationships. We understand how communities grow and what retailers need to expand.

CRC helps communities bridge the unfamiliar, complex process of (1) analyzing raw economic data, (2) developing comprehensive retail attraction strategies and tactics and (3) creating, implementing, stewarding and measuring the effectiveness of signature marketing programs that differentiate client communities and attract appropriate retail audiences to them. We deliver:

• Powerful competitive market positioning -- Be one of the markets retailers want and pursue for expansion.

• Enhanced, differentiated marketplace perception (internal, external) -- Approach prospects and those in your own marketplace with a signature, branded story that is accurate, differentiated, aspirational and inspires retailers to want to do business!

• Meaningful connections with retail decision makers -- CRC helps you market proactively to optimize your retail base.

• New opportunities to provide wanted and needed goods and services to community residents -- While contributing to community tax base growth.