About Us

The CRC team comprises senior economic development, research and retail savvy marketing experts dedicated to finding and making smart, productive matches between communities and retailers.

CRC delivers results by developing detailed, goal-oriented, brand marketing positions, retail attraction strategies and effective communications that differentiate client communities among the retail audiences they target.

CRC helps communities bridge the process from raw economic data collection and analysis to complete retail attraction strategies, tactics, implementation and measurement.

CRC helps make it easy and affordable for communities to discover and explore the range of possible retail relationships and to pursue those most promising.

Unlike other economic development consultancies, CRC does not pursue developer relationships ("Build it and they will come.") for our client communities. Instead, we work to determine the proper, desirable retail mix likely to promote economic growth, then identify and target retailers most likely to thrive in those communities and help to make the match.

Using demographics, "drill downs" and current marketplace data and metrics relevant to target audiences, CRC creates customized solutions to help communities opportunistically position and market themselves to attract the retailers they need to succeed.